ISM Paper Plate Spring Feed Trays Case Study

Retailers needed an alternate merchandising solution to stacking paper plates where consumer shopping behavior results in plates removed but not correctly replaced.

The Challenge
Reduce clutter resulting from shoppers placing plates in random stacks
Create clean views of inventory to accurately represent inventory needs
Reduce labor cost by organizing the shelf to facilitate easy restocking

The Solution
Organized products upright in trays
Designated facings make product replacement simple for consumer selection and retailer restocking
Clear components gave unobstructed view of products