Store Environments
Category Management
Cosmetic Walls
In-line Solutions
Counter Units
Floorstands
Windows / Signs
ISM

Wall Units
Elizabeth Taylor
Film Bins John Frieda
Prestige-like showcase closely aligned to White Diamonds with visual cues.
Category management solution that dramatically improved space utilization and shipped five weeks from decision date. ( Bronze OMA 2003 )
Created a well-defined brand presence while unifying sub-brands under John Frieda.
L'Oréal White Wall Lumene Wall
( Bronze OMA 2004 , Silver Design of the Times 2004 )
Lit, interactive solution with educational tools to reinforce brand premise.
( Gold OMA 2002 )
Highly upscale solution for the mass environment, reinforcing brand imagery and education and compatible with existing system. 		( Gold Design of the Times 2004 )
Flexible solution to expanding Lumene presence while using light to reinforce branding.
(Bronze OMA 2005)
Innovative wave design and interactivity reinforce color and topcoat story.
(Gold Design of the Times 2005)
Open, inviting aesthetic with consumer ergonomics and complete retail flexibility.
( Silver OMA 2003 )
Designed a category management solution that provided visual consistency and strong cosmetics communication with an operationally efficient and highly flexible system.
Developed a flexible category management solution for multiple SKUs that draws consumers to demo products; managed 50,000 parts and 28 different store sets.
Completed in just 5 weeks with dramatic, 3D header and lots of brand character.
Designed a high impact presentation that gives the impression of a wall of eyeglasses.
   
   
Replica of perfectly manicured nail enables consumers to virtually "try on" product .