CVS Make-Up Academy Case Study
Launch a line of premium cosmetics in-store
Launch a line of premium cosmetics and accessories, exclusive to CVS, that retro an existing fixture yet achieved an upscale look.
• Worked with existing space to announce new cosmetics line .
• Black slatwall provided dramatic black backdrop.
• Cubbies created focal points and segmented products.
• Facia with highly polished finish created depth and dimension for prestige-like elegance.