Annabelle Case Study
Create bold, innovative design
Annabelle, a Canadian brand, needed a retail image as trendy as their user.
• Reflects the brand’s users who are young, passionate and playful fashionistas.
• Interruptive matrix of angles and dimensions is playful and engaging.
• Celebrates Annabelle’s extensive range of colors and textures with shocks of color, reinforced with lighting.
• Innovative use of color chips, instead of graphics, in top section.